OK, ‘petrol pains’ would have been better – but the bad joke lured me in.
Anyway, Susan Gunelis at Marketing Blurb points to the trend amongst local car dealerships to use free gas cards as a promotional incentive.
It’s an obvious enough linkup if you own a car dealership but says even more about how focusing on [...]
From the monthly archives:
May 2008
What better way to spend a Saturday afternoon than catching up on some light reading. Here are a few of our top marketing-related finds from the week.
DoshDosh on Strategic Collaborations: A Powerful Way to Promote Yourself. This is a great blog and one of my favourite topics – how to use marketing partnerships to help [...]
It’s nice tripping over marketing blogs that you haven’t come across before – especially those that have something useful to say about offline marketing strategies.
They can also serve as a useful reminder of things you know you should be doing but kinda forget ….
Anyway that’s exactly the case with Marketing on Purpose and the post [...]
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A while back I got an email from Mark Boreland at Greenique and ZenRooms suggesting I read Neuromarketing: Understanding the Buy Buttons in Your Customer’s Brain. A few clicks on Amazon and the book arrived two days later in time to join me on a 4 hour journey to Dublin.
I have to admit a certain [...]
