Thunderbird on drugs shocker!

in General Marketing Ideas

 

I saw this ad, featuring Brains from the Thunderbirds on TV last night and thought it was worth a share. The ad, for Britvic water brand Drench, features the iconic character dancing to the 90’s ‘classic’ Rhythm is a Dancer – and looking like there was more than water in that plastic bottle.

 

 

I suppose I could talk about it being a good example of a viral ad (100k+ views on YouTube in various spots, blog posts and websites) but to be honest it’s just funny.

That’s not to say Britvic didn’t intend it to be viral – the slick website complete with links for bloggers (see screenshot) is designed to do just that.

Britvic Drench advertisement with Brains

What are your thoughts on the ad? Blatant attempt by a major corporation to go viral or something worthy of sharing – or both?

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