Weekend reading

by Mark Nagurski, May 31st, 2008

rss What better way to spend a Saturday afternoon than catching up on some light reading. Here are a few of our top marketing-related finds from the week.

DoshDosh on Strategic Collaborations: A Powerful Way to Promote Yourself. This is a great blog and one of my favourite topics - how to use marketing partnerships to help grow your business.

Copyblogger on Unleashing Your Inner Dork for Better Copywriting (and Marketing). How enthusiasm sells - and how to keep it in your marketing.

Seth’s Blog on Rough Edges. “If you want to get noticed, don’t be so polished.”

Church of the Customer on Is Word-of-mouth Dead Among Faith Based Audiences? When is a demographic just a bunch of different people?

And over on The Society for Word of Mouth’s blog, Ben McConnell posts about Purchasing Word of Mouth. Can you? Should you? (Short post but the comments are worth a read and make sure to check out the company that prompted the question, RepNation.)

Let me know what you think and feel free to email me with any blogs you think are worth a look and a mention (even if it’s your own).

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