Content marketing white paper

Content Marketing, RPMC

by Mark Nagurski, August 11th, 2008

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Junta42 is currently offering a free white paper which serves as a nice introduction to ‘content marketing’.

Content marketing is something I’ve been increasingly focusing on in the work we do for clients.

In short, providing useful content (whether that be in the form of a blog, newsletter, white paper or any number of alternative formats) is an excellent way of both attracting information hungry prospects and building a long term, permission-based relationship with them.

If you have any questions about content marketing and how you can put it to use in your business, feel free to get in touch.

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A little about us ...

Really Practical Marketing is in the content business.

Working primarily with small businesses, professional service firms, entrepreneurs and startups, we help smart businesses put great content at the heart of their marketing. This blog is designed as an introduction to content marketing and hopefully you'll find plenty of ideas to take away and try - regardless of your budget or size of your business.

As a company we provide writing and consultancy services to help small business develop practical content marketing strategies - be that blogging, customer newsletters, articles or any other form of content.

We can help create content, show you how to put content at the center of your marketing and even do some good 'ol fashioned copywriting too.