Web Content Writing, Blog Writing, Digital Custom Publishing
From the monthly archives:
OK, a quick quiz to get you started. How much do each of these cost to buy?
A newspaper?
A magazine?
A book?
An industry trend report?
On my way back from a trip to Galway last week, I nipped into a shop to buy a few bits and pieces for the journey, including a magazine. As it turns out [...]
{ 1 comment }
In a session at Columbia Business School’s recent BRITE Conference, Luke Williams from Frog Design suggested innovation comes from taking people’s preconceptions and turning them on their head.
As part of the session attendees were split into groups to brainstorm ways to “save The New York Times“. One of the suggestions was as follows:
Observation: Readership generates [...]
{ 3 comments }
Here’s a quick question, what kinds of content do you like to consume?
Do you like ‘How To’ type articles or are you more of a news buff? Do interviews do it for you or would you rather see reviews? Short vs. long. Print vs. web. Video vs. audio. Case studies vs. editorial.
When we create content [...]
