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	<title>Really Practical &#187; Resources</title>
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	<link>http://www.reallypractical.com</link>
	<description>Web Content Writing, Blog Writing, Digital Custom Publishing</description>
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		<title>Creating Content for the Net Generation</title>
		<link>http://www.reallypractical.com/2009/06/08/creating-content-for-the-net-generation/</link>
		<comments>http://www.reallypractical.com/2009/06/08/creating-content-for-the-net-generation/#comments</comments>
		<pubDate>Mon, 08 Jun 2009 15:03:15 +0000</pubDate>
		<dc:creator>Mark Nagurski</dc:creator>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Resources]]></category>
		<category><![CDATA[digital natives]]></category>
		<category><![CDATA[don tapscott]]></category>
		<category><![CDATA[growing up digital]]></category>
		<category><![CDATA[grown up digital]]></category>
		<category><![CDATA[net generation]]></category>

		<guid isPermaLink="false">http://www.reallypractical.com/?p=547</guid>
		<description><![CDATA[Way back in 1997, Don Tapscott wrote about the Net Generation in Growing Up Digital. The premise was simple enough; that we were witnessing the first generation of digital natives &#8211; kids growing up never having known a non-digital world &#8211; and that it would have a profound effect on both them and society in [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Wordpress.tv Launches &#8211; Should you be using Video Content too?</title>
		<link>http://www.reallypractical.com/2009/01/19/wordpresstv-launches-should-you-be-using-video-content-too/</link>
		<comments>http://www.reallypractical.com/2009/01/19/wordpresstv-launches-should-you-be-using-video-content-too/#comments</comments>
		<pubDate>Mon, 19 Jan 2009 12:18:50 +0000</pubDate>
		<dc:creator>Mark Nagurski</dc:creator>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Resources]]></category>
		<category><![CDATA[Video Content]]></category>
		<category><![CDATA[Blogging]]></category>
		<category><![CDATA[online video]]></category>
		<category><![CDATA[screen casts]]></category>
		<category><![CDATA[video blog]]></category>
		<category><![CDATA[wordpress]]></category>
		<category><![CDATA[wordpress.tv]]></category>

		<guid isPermaLink="false">http://www.reallypractical.com/?p=446</guid>
		<description><![CDATA[
What do you do when you have a subject that is often easier to explain visually? You create a video site to explain it of course. And that&#8217;s exactly what Wordpress have done with their newly launched Wordpress.tv site.
In addition to video tutorials, Wordpress.tv also features interview pieces, video from live Wordpress events and welcomes [...]]]></description>
		<wfw:commentRss>http://www.reallypractical.com/2009/01/19/wordpresstv-launches-should-you-be-using-video-content-too/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>What the Three Little Pigs Can Teach You About Content Marketing</title>
		<link>http://www.reallypractical.com/2009/01/08/what-the-three-little-pigs-can-teach-you-about-content-marketing/</link>
		<comments>http://www.reallypractical.com/2009/01/08/what-the-three-little-pigs-can-teach-you-about-content-marketing/#comments</comments>
		<pubDate>Thu, 08 Jan 2009 17:07:29 +0000</pubDate>
		<dc:creator>Mark Nagurski</dc:creator>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Resources]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[content assets]]></category>
		<category><![CDATA[recession]]></category>

		<guid isPermaLink="false">http://www.reallypractical.com/?p=421</guid>
		<description><![CDATA[
pic:abcrumley
Is your marketing house being blown down?
Marketing in a downturn is something that&#8217;s being given quite a lot of attention recently &#8211; and rightly so. As customers reign in their spending it becomes harder than ever for businesses to convince them &#8211; through advertising &#8211; to part with their hard earned cash.
While it rarely helps [...]]]></description>
		<wfw:commentRss>http://www.reallypractical.com/2009/01/08/what-the-three-little-pigs-can-teach-you-about-content-marketing/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Does your written content sound like you?</title>
		<link>http://www.reallypractical.com/2008/10/23/does-your-written-content-sound-like-you/</link>
		<comments>http://www.reallypractical.com/2008/10/23/does-your-written-content-sound-like-you/#comments</comments>
		<pubDate>Thu, 23 Oct 2008 08:14:47 +0000</pubDate>
		<dc:creator>Mark Nagurski</dc:creator>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Resources]]></category>
		<category><![CDATA[copyblogger]]></category>
		<category><![CDATA[dave taylor]]></category>
		<category><![CDATA[distinctive voice]]></category>
		<category><![CDATA[writing style]]></category>

		<guid isPermaLink="false">http://www.reallypractical.com/?p=307</guid>
		<description><![CDATA[Somebody once told me that I write like I speak.
I took it to be a compliment. Then again it could have meant that my writing rambles with a vaguely Irishy-type accent or that I somehow make audible semicolon noises when I speak.
In a recent post on Copyblogger, Dave Taylor wrote a great piece about writing [...]]]></description>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>MagCloud: Print on demand magazine publishing</title>
		<link>http://www.reallypractical.com/2008/10/02/magcloud-print-on-demand-publishing/</link>
		<comments>http://www.reallypractical.com/2008/10/02/magcloud-print-on-demand-publishing/#comments</comments>
		<pubDate>Thu, 02 Oct 2008 11:27:48 +0000</pubDate>
		<dc:creator>Mark Nagurski</dc:creator>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Custom Publishing]]></category>
		<category><![CDATA[Customer Magazines]]></category>
		<category><![CDATA[Resources]]></category>
		<category><![CDATA[blurb]]></category>
		<category><![CDATA[issuu]]></category>
		<category><![CDATA[lulu]]></category>
		<category><![CDATA[magcloud]]></category>
		<category><![CDATA[nxtbook]]></category>
		<category><![CDATA[print on demand]]></category>
		<category><![CDATA[springwise]]></category>

		<guid isPermaLink="false">http://www.reallypractical.com/?p=281</guid>
		<description><![CDATA[Springwise points to a new self-publishing magazine service, MagCloud.
The service allows you to upload your PDFs for free, to be printed &#8211; on demand &#8211; in glossy magazine format for around 20 cents per page (11p) whether you need ten copies or five hundred.
The idea follows in the wake of the success of print on [...]]]></description>
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		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Thoughts from PodCamp Ireland</title>
		<link>http://www.reallypractical.com/2008/09/29/thoughts-from-podcamp-ireland/</link>
		<comments>http://www.reallypractical.com/2008/09/29/thoughts-from-podcamp-ireland/#comments</comments>
		<pubDate>Mon, 29 Sep 2008 11:59:41 +0000</pubDate>
		<dc:creator>Mark Nagurski</dc:creator>
				<category><![CDATA[Live Content]]></category>
		<category><![CDATA[RPMC]]></category>
		<category><![CDATA[Resources]]></category>
		<category><![CDATA[artlinks.ie]]></category>
		<category><![CDATA[bernie goldbach]]></category>
		<category><![CDATA[brendan hughes]]></category>
		<category><![CDATA[cathy fitzgerald]]></category>
		<category><![CDATA[clasheen]]></category>
		<category><![CDATA[connector.ie]]></category>
		<category><![CDATA[conor lynch]]></category>
		<category><![CDATA[darragh doyle]]></category>
		<category><![CDATA[deborah hadley]]></category>
		<category><![CDATA[jason roe]]></category>
		<category><![CDATA[juicecaster]]></category>
		<category><![CDATA[julie momboisse]]></category>
		<category><![CDATA[katherine nolan]]></category>
		<category><![CDATA[ken mcguire]]></category>
		<category><![CDATA[kilkenny music]]></category>
		<category><![CDATA[krishna de]]></category>
		<category><![CDATA[lidltreats]]></category>
		<category><![CDATA[martha rotter]]></category>
		<category><![CDATA[mary nolan]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[nicola brown]]></category>
		<category><![CDATA[paul brennan]]></category>
		<category><![CDATA[pix.ie]]></category>
		<category><![CDATA[podcamp]]></category>
		<category><![CDATA[podcamp ireland]]></category>
		<category><![CDATA[sabrina dent]]></category>
		<category><![CDATA[tast.ie]]></category>
		<category><![CDATA[temple bar cultural trust]]></category>

		<guid isPermaLink="false">http://www.reallypractical.com/?p=277</guid>
		<description><![CDATA[I spent the weekend in Kilkenny at PodCamp Ireland and although I tend to go to a lot of networking events, it was great to get out and meet real people involved in social media in Ireland
I&#8217;ll be profiling quite a few of the people I met in the coming weeks (there are some great [...]]]></description>
		<wfw:commentRss>http://www.reallypractical.com/2008/09/29/thoughts-from-podcamp-ireland/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Nxtbook launch own custom publishing effort</title>
		<link>http://www.reallypractical.com/2008/09/21/nxtbook-launch-own-custom-publishing-effort/</link>
		<comments>http://www.reallypractical.com/2008/09/21/nxtbook-launch-own-custom-publishing-effort/#comments</comments>
		<pubDate>Sun, 21 Sep 2008 09:16:22 +0000</pubDate>
		<dc:creator>Mark Nagurski</dc:creator>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Custom Publishing]]></category>
		<category><![CDATA[Examples and Case Studies]]></category>
		<category><![CDATA[Resources]]></category>
		<category><![CDATA[digital magazines]]></category>
		<category><![CDATA[nxtbook]]></category>
		<category><![CDATA[nxtmanchester]]></category>

		<guid isPermaLink="false">http://www.reallypractical.com/?p=268</guid>
		<description><![CDATA[
You&#8217;d hope that a digital publishing company like Nxtbook would &#8216;get&#8217; content marketing.
Thankfully the seem to. Last week they announced the launch of their own digital magazine NxtManchester. Their blog says it gives them a better feel for the needs of clients; &#8220;By doing our own custom publishing projects, this will help us to best [...]]]></description>
		<wfw:commentRss>http://www.reallypractical.com/2008/09/21/nxtbook-launch-own-custom-publishing-effort/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Video Tutorial: Choosing the right keywords</title>
		<link>http://www.reallypractical.com/2008/09/18/choosing-the-right-keywords/</link>
		<comments>http://www.reallypractical.com/2008/09/18/choosing-the-right-keywords/#comments</comments>
		<pubDate>Thu, 18 Sep 2008 11:14:00 +0000</pubDate>
		<dc:creator>Mark Nagurski</dc:creator>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Resources]]></category>
		<category><![CDATA[SEO Copywriting]]></category>
		<category><![CDATA[conversation marketing]]></category>
		<category><![CDATA[conversationmarketing.com]]></category>
		<category><![CDATA[ian lurie]]></category>
		<category><![CDATA[keyword tutorial]]></category>
		<category><![CDATA[seo]]></category>

		<guid isPermaLink="false">http://www.reallypractical.com/?p=260</guid>
		<description><![CDATA[Written content on the web lends itself well to SEO purposes &#8211; but choosing the right keywords and phrases is an art in itself.
Ian at Conversation Marketing has a great tutorial (video below) on doing just that. It starts with a simple premise &#8211; answer your prospects questions &#8211; which is exactly the place you [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Basic SEO Copywriting</title>
		<link>http://www.reallypractical.com/2008/09/01/basic-seo-copywriting/</link>
		<comments>http://www.reallypractical.com/2008/09/01/basic-seo-copywriting/#comments</comments>
		<pubDate>Mon, 01 Sep 2008 10:56:14 +0000</pubDate>
		<dc:creator>Mark Nagurski</dc:creator>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Resources]]></category>
		<category><![CDATA[SEO Copywriting]]></category>
		<category><![CDATA[copyblogger]]></category>
		<category><![CDATA[keyword density]]></category>
		<category><![CDATA[keyword frequency]]></category>
		<category><![CDATA[keywords]]></category>
		<category><![CDATA[keywords proximity]]></category>
		<category><![CDATA[seo]]></category>

		<guid isPermaLink="false">http://www.reallypractical.com/?p=240</guid>
		<description><![CDATA[





Following on from Saturday&#8217;s post, if you are creating the content for your website yourself (or even if you are involving a professional) then at least a basic understanding of SEO and writing for the web is vital.
I was planning on writing a neat little introduction to SEO copywriting but in the process of doing [...]]]></description>
		<wfw:commentRss>http://www.reallypractical.com/2008/09/01/basic-seo-copywriting/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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