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blog

How Would You Like Your Content Sir?

by Mark Nagurski on March 6, 2009

Here’s a quick question, what kinds of content do you like to consume?
Do you like ‘How To’ type articles or are you more of a news buff? Do interviews do it for you or would you rather see reviews? Short vs. long. Print vs. web. Video vs. audio. Case studies vs. editorial.
When we create content [...]

How to Wean Yourself Off Advertising

by Mark Nagurski on January 30, 2009

in Content Marketing

I’ve been a little light on the posting over the course of January – busy with Iddictive, man-flu and client projects.
However, this site continues to receive traffic – in particular traffic from the search engines. Why? Simple enough really, the content that we’ve created both onsite and for 3rd party sites continues to deliver new [...]

The Cost of Content: “Not Free but Effective”

by Mark Nagurski on January 26, 2009

in Blogging, Content Marketing

Last week I wrote a post about what we’d learned from the launch of Iddictive.com – our site devoted to innovative business ideas.
In that post I noted that we hadn’t spent a dime on it as yet. However, Newt Barrett (co-author of Get Content. Get Customers.) commented that, where we’ve been able to use existing [...]

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When Your Blog Bites

by Mark Nagurski on December 18, 2008

in Blogging, Content Marketing

My Blog Bites

The last few weeks I’ve seen a satisfying bump in subscribers, traffic and in some cases comments.
I could attribute the jump to a few things: being more active on Twitter, time spent answering questions in small business forums or getting picked up in the Junta42 and Alltop lists all come to mind.
While they’ve [...]

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