A recent thread on a business forum discussed the need for RSS. The poster had been advised not to include an RSS feed because, ‘nobody uses it anyway’.
I disagree.
The answer to the question is actually quite simple – you should deliver your content in whatever format your potential readers and customers would use. If your [...]
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Blogging
I’ve just finished David Meerman Scott’s, New Rules of Marketing and PR (review to follow later this week hopefully) which I can strongly recommend to anyone.
He recently spoke on a similar theme at the Inbound Marketing Summit – the video is below – with topics including blogging, video, news releases and ebooks. If you’re short [...]
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Not in the eco sense. In fact, I’m not really asking if your blog is sustainable at all but rather, can you sustain it?
I’ve been discussing blogs a lot recently on various forums and continually come across the same problem – people who have blogs but haven’t touched them in weeks or even months.
And it’s [...]
Lack of time is the number one reason people give when struggling to create consistent, quality content for their blogs or articles.
Certainly coming up with ideas, writing and editing all take a lot more time than chucking another ad in the paper does – but, it doesn’t have to take hours either.
Here are nine simple [...]




