Five worthwhile reads for the weekend
Problogger Darren Rowse sheds some light on how he mixes his own site with social media platforms like LinkedIn, Twitter and Facebook.
DoshDosh uses a recent article by Philip Myer in the American Journalism Review as the basis for an interesting post on the future of content. The DoshDosh article is [...]
Chris Brogan discusses content marketing: How Content Marketing Will Shake the Tree. A few really nice examples towards the bottom of the post but most useful is his Five Step implementation process, in short:
Decide on your content marketing strategy – what’s the goal?
In-house or outsource the content creation?
Determine the type of content to [...]