Posts tagged as:

chris brogan

Social Media: Stop Wasting Your Time

in Content Marketing, General Marketing Ideas

OK, pitchforks down. I am NOT anti social media.
My point is simple: You do not need to be on every social media site going in order to be effective online. It’s a waste of your time.
There. Done. Kind of. Let me explain.
Social media is a great way to meet new people, stay in touch with [...]

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Weekend Reading: Social Media, Blogging, Unique Publishing Ideas

in Content Marketing, General Marketing Ideas

Five worthwhile reads for the weekend

Problogger Darren Rowse sheds some light on how he mixes his own site with social media platforms like LinkedIn, Twitter and Facebook.
DoshDosh uses a recent article by Philip Myer in the American Journalism Review as the basis for an interesting post on the future of content. The DoshDosh article is [...]

Some Sunday links: Content Marketing

in Content Marketing, General Marketing Ideas

Chris Brogan discusses content marketing: How Content Marketing Will Shake the Tree. A few really nice examples towards the bottom of the post but most useful is his Five Step implementation process, in short:

Decide on your content marketing strategy – what’s the goal?
In-house or outsource the content creation?
Determine the type of content to [...]