Posts tagged as:

Content Marketing

What the Three Little Pigs Can Teach You About Content Marketing

in Content Marketing, Resources

pic:abcrumley
Is your marketing house being blown down?
Marketing in a downturn is something that’s being given quite a lot of attention recently – and rightly so. As customers reign in their spending it becomes harder than ever for businesses to convince them – through advertising – to part with their hard earned cash.
While it rarely helps [...]

{ 2 comments }

How to Tailor Your Content – Shed Some Weight and Hire a Translator

in Content Marketing, Curated Content, Custom Publishing

Yesterday we looked at how two businesses were using customized content to great effect – HSBC with custom in-flight magazines and FeedJournal with newspapers created from RSS feeds. Back in November I also posted about Offbeat Guides who create custom travel guides.
It’s becoming a bit of a trend really.
A trend to which you can add [...]

Our Top Five Content Marketing Articles of 2008

in Content Marketing

Now that 2009 is underway I thought I’d take a quick look back at the most trafficked content marketing articles from 2008.
Our Five Most Read Posts from 2008

Does Your Written Content Sound Like You?
Corporate speak doesn’t work, so how can you add a little personality and authenticity to the content you create?

Social Media: Stop Wasting [...]

Content Marketing Predictions for 2009

in Content Marketing

So what does 2009 have in store for businesses who create and distribute engaging content?
Well, Joe Pulizzi from Junta42 decided to ask a few people who might know – his top 42 content marketing blog owners and the Junta42 community.
One of my personal favourites; Michael Stelzner, author of ‘Writing White Papers: How to Capture Readers [...]

← Previous Entries

Next Entries →