Web Content Writing, Blog Writing, Digital Custom Publishing
Posts tagged as:
Curated Content – Magazine Style
Curated content is something I’ve written about here quite a few times. The idea is simple, there is an awful lot of content available and you can become a trusted resource for your prospective customers by wading through and finding the nuggets.
Springwise points to Stack Magazines, a new UK-based service that [...]
{ 1 comment }
There are never enough hours in the day
No matter how much time and effort you put into creating useful content – and promoting it – there will always be something else you think you could add.
A new article on that topic.
A white paper on that aspect of your product.
An ebook full of case studies.
And while [...]
{ 1 comment }
Pic: shadytree
Three kinds of proof
Psychotactics has a great post on the Three Levels of Proof.
In short, to convert someone to your way of thinking you should have three kinds of proof at your disposal:
Information you’ve created – articles, reports, ebooks … i.e. content
3rd party information – other people’s articles, reports, ebooks … (see also curated [...]
