Most business owners use only 1 or 2 methods to specifically market their business.
If that’s enough for your business to survive, then how much more money could you be making if you used 4, or 6, or 10 different strategies?
If your business is primarily online, taking your marketing offline could give you the edge over [...]
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Marketing Ideas
How do you eat an elephant?
One bite at a time of course.
OK, so the ’saying’ isn’t exactly original but on the off chance that you haven’t come across it before …
If you’ve set yourself a big goal or have a seemingly insurmountable task to perform the best approach is to break it down into little, [...]
I just read a post over on Seth Godin’s blog about “The Coming Backlash over Green Marketing“.
No doubt Green Marketing is facing an issue here – if everyone and everything flaunts their greenness then it no longer becomes a point of difference. i.e. Does one company saying they’ll donate trees any better or worse than another [...]
In a post in his Marketing Minute Blog, Drew McLellan talks about using a simple, personal thank you card.
Sending a thank you note is first and foremost a kind and sincere thing to do when someone has gone out of their way for you – and Drew also makes the point that because receiving [...]
