Posts tagged as:

springwise

Part of what we do here at Really Practical is to develop ideas for custom content projects – some of them for clients, some to partner with others on and some we’ll end up running with ourselves.
Iddictive.com – Addicted to Innovative Business Ideas
Iddictive.com is something that’s been floating around in my head for a while [...]

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Personalised landing pages for every direct mail recipient

Springwise points to LookWho’sClicking, a service from MindFireInc, that creates personalised landing pages for every recipient of your direct mail campaign.
When Mark Nagurski receives the direct mail piece from AnyCo, the mailer directs me to go to marknagurski.anyco.com. The custom message sells better than the home page and [...]

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Curated Content – Magazine Style

Curated content is something I’ve written about here quite a few times. The idea is simple, there is an awful lot of content available and you can become a trusted resource for your prospective customers by wading through and finding the nuggets.
Springwise points to Stack Magazines, a new UK-based service that [...]

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Too much information
There is a lot of information online. A lot. Maybe even too much in some cases. Too much information leads to confusion, and where there’s confusion there are opportunities.
I’ve posted here before about the fact that you don’t need to be the creator of great content to make it work for you – [...]

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